GA4
GTM
01
Google Ads Account Management
End-to-end campaign management across account structure, budgets, bidding, search terms, audiences, testing and ongoing optimisation.
Google Ads can generate highly qualified demand, but only when campaign structure, search intent, conversion tracking, budgets and landing pages work together. Rankchief provides Google Ads management for businesses that want disciplined optimisation across Search, Shopping, Performance Max and remarketing.
Our work can include account audits, campaign restructuring, keyword and search-term management, Shopping and Merchant Center optimisation, Performance Max, conversion tracking, GA4 and GTM setup, enhanced conversions, budget allocation, ad testing and ongoing performance reporting.
Google Search Ads management
Search campaigns are organised around customer intent rather than simply collecting large keyword lists. We monitor search terms, match-type behaviour, negatives, ad relevance, bidding and conversion quality so budget is concentrated on queries that are commercially useful.
Shopping and Performance Max management
For ecommerce advertisers, feed quality and product segmentation matter as much as campaign settings. We review Merchant Center diagnostics, product groups, asset groups, conversion value and product-level performance to improve how Shopping and Performance Max spend is distributed.
Conversion tracking and measurement
Campaign optimisation depends on trustworthy signals. Depending on the setup, we can work with Google Ads conversion actions, GA4, Google Tag Manager, ecommerce revenue tracking and enhanced conversions. We also distinguish platform-reported performance from business-side outcomes where possible.
Transparent Google Ads reporting
We prefer evidence that can be inspected. Results should be presented with source screenshots, date ranges and enough context to understand what changed. The portfolio on this page is intentionally designed for a growing library of real Google Ads, GA4, Merchant Center, SEMrush and Ahrefs evidence.